I watched Bono give the latest TED talk this morning: “The good news on poverty (Yes, there is good news).” It’s a must watch and a thrilling example of evidence-based activism (which Bono refers to as “factivism”)—the use of science, reason, fact and emotion to combat corruption, complacency and inertia. He says, “something as powerful as information and the sharing of information can challenge inequality because facts, like people, want to be free, and when they are set free, liberty is usually just around the corner even for the poorest of the poor.” Treat yourself to thirteen minutes of fact-based optimism and spread the news.